The company says it will display information about upcoming events in the feed itself, show them in-line when people are listening to a particular artist, and directly message users about shows featuring artists they like.

It seems the Live Events Feed will be fairly prominent in Spotify's apps. Spotify claims this amalgamation of data from these platforms means that it 'now has most of the world’s concerts listed on-platform in our major markets.'

The company is populating the Live Events Feed with information from Ticketmaster, Eventbrite, and other ticketing companies. Spotify has replaced its Concert Hub with a new Live Events Feed (Opens in a new window) that-you guessed it-promotes concerts the service thinks a particular user might be interested in attending.

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What is spotify live